Greg Norman becomes the new Global Ambassador for the Garmin Golf brand. On the occasion of this nomination, the “Greg Norman for Garmin” campaign, started this August. It highlights connected watches and Garmin rangefinders.

Greg Norman, "the great white shark," appointed Garmin Golf Global Ambassador

Greg Norman - © Garmin

Garmin announces its new partnership with golf legend and businessman Greg Norman, making him its global ambassador. With two Open to his name and more than 90 tournament victories around the world to his credit, the man who calls himself "the great white shark" is a member of the World Golf Hall of Fame and has won by defending his 1st place in international golf rankings for 331 weeks.

"We are very happy to announce this partnership and to welcome Greg Norman to the Garmin family", says Susan Lyman, Vice President of International Marketing. “As a world-renowned athlete, outdoor enthusiast and successful businessman, Greg stands out for his adventurous spirit and champion mentality, which make him the perfect Garmin ambassador. "

Countryside "Greg Norman for Garmin" will highlight the athlete with products for golf such as the Approach S60 golf watch and the Approach Z80 laser rangefinder, as well as the robust multisport connected watch fēnix 5X Plus and finally the MARQ Collection, the "Tool watches" new generation luxury.

“Having used many products over the past few years, I can say without hesitation that Garmin offers the most accurate and advanced GPS technology on the market. Technology that really helped me improve my game ”says Greg Norman, also known as "The Great White Shark". “I wear my fēnix watch almost every day. It's sleek, lightweight and water resistant, allowing me to take it anywhere, whether it's on the golf course, on a boat, and more. I am thrilled to be the new Garmin Ambassador and look forward to sharing its innovative technologies with my friends and fans. "

Like Garmin, Greg Norman has created a brand that encourages everyone to pursue their passions. Launched in August, the media campaign will feature the " Great White shark " promoting Garmin products. Deployed on several print and digital media, fans will also be able to follow the golfer's exclusive interviews on social networks.

Garmin has worked with Authentic Brands Group (ABG), the global leader in brand development and majority shareholder of the Greg Norman brand on this partnership. ABG has been rolling out the Greg Norman brand and its mantra for several years "Attack life" with followers and the next generation, with inspiring products, content and experiences.

To know more : https://www.garmin.com/fr-FR/