In March 2018, Groupama announced that it would link its expertise to that of Gras Savoye to support, over a period of three years, all golfers who are members of the French Golf Federation in their practice through civil liability coverage as well as individual accident coverage. Enough to allow all licensed players to play with confidence. At the same time, the Insurer entered into a multi-faceted image partnership, notably reflected in the presence of the brand logo on the license and activation programs for golfers.

Particularly close to the players through this global involvement, Groupama wished to strengthen its roots in the golf world by becoming an Official Partner of ffgolf. The duration of his engagement remains unchanged. In addition to the traditional opportunities associated with this new status (Media plan, Public Relations program, etc.), Groupama will stand out through the support of clubs affiliated to ffgolf in the Paris and Loire Valley area in the organization of their club championship. These competitions labeled Groupama Golf Series and provided by the insurer will also allow participants to access a draw to win in particular places for the next French Open and green fees to play the Albatros course, host of this prestigious tournament and the last Ryder Cup.

This operation will allow Groupama to forge close relationships with the clubs. A representative of each club supported in the organization of its championship will have the privilege of playing a competition at the Golf National just a few days after the passage of the players from the European circuit during the French Open. This proximity will also be illustrated at the conference of ffgolf managers during which the insurer will speak on risk prevention.

Beyond its access to the status of Official Partner of the ffgolf, Groupama, as part of its rise in golf, wished to support the French Open, by becoming a partner of the oldest Open d Continental Europe. 

They said

Jean Lou Charon, President of the French Golf Federation:

« A year ago, I was delighted to welcome Groupama as official supplier to the French Golf Federation. I saw it as a new illustration of the value of our marketing systems. Today, the reinforced involvement of Groupama through its new status of Official Partner confirms us in the idea that our models have a bright future. I am very happy about it. As I am particularly delighted with the merger of Groupama with the French Open. »

Daniel Collay, President of Groupama Paris Val de Loire:

« All of the Groupama Paris Val de Loire teams and I are very happy to extend our adventure alongside the ffgolf. We are delighted to continue our association initiated in 2018 and to get even closer to ffgolf licensees and clubs in our region. Being a partner of the oldest tournament in continental Europe, the French Open, for an insurance group with a history more than a hundred years old was obvious. We are particularly proud to support the biggest meeting of the golfing season in France. »

To know more : https://www.ffgolf.org/