© Evian Championship

On the course side, the Evian Resort Golf Club, even more spectacular with hole 13 shortened to par 4 and hole 18 reworked into par 5, offers a theater at the height of the event, in the heart of a nature magnified in this season.

These 25 years are also the occasion to underline the societal role and the never denied implication of the Evian Championship in the influence of the world female golf, as close as possible to the athletes; and this, from the creation of the tournament by Antoine and Franck Riboud in 1994. A driving role that also continues with the strong commitment to young people to reveal the talents of tomorrow, as evidenced by the allocation of wildcards or dedicated events ( Evian Championship Juniors Cup, Haribo Kids Cup, Evian Junior Event…).

Beyond the competition, the 25-year-olds offer a great golf party for all spectators, the informed public but also tourists curious to participate in a global sporting event during the holidays, at the Evian Resort Golf Club and in town. New packages, such as the Family Pass or the Group Pass, allow everyone to experience the tournament, its extras and its original activities in the best conditions. A unique experience, in a festive and summer atmosphere, between shared moments, great memories and technological innovations.

Evian Championship - experiences

Beyond the competition, the Evian Championship is lived through new experiences, created to celebrate the 25 years of the tournament and the return to summer. A real “plum” pink wave sweeps across the city at the Evian Resort Golf Club and continues at the Evian Resort throughout the year.

At the heart of the Evian Resort Golf Club

• Walk of fame

The Walk of Fame, a traveling museum located at the heart of the course, allows spectators to travel to the rhythm of the 25 years of the tournament. An incredible encounter between memories and technology. In total, around ten totems: victories on the 18 green through video, items from champions, great fashion moments, the most beautiful shots, the course and its exceptional panorama, the evolution of structures ...

• Panoramic selfie

Spectacular, the Evian Championship offers a new high-tech and panoramic version of the selfie. A "zoom / dezoom" principle with a camera makes it possible to film the person positioned on the platform next to the mainscoring and widen the field. An incredible way to see the Evian Championship in a big way before sharing this unique experience on the networks.

• In music

At the end of the games, the golf festival continues in the village with musical entertainment. Meeting with the Echo group, Thursday July 25 and Friday July 26 from 18 p.m. to 30 p.m., then a DJ on Saturday from 20 p.m. to 30 p.m.

• The golf freestyler

© Evian Championship

Freestyler Romain Bechu, a specialist in trick shots, will challenge spectators over the alleys of the Village and give juggling demonstrations. An amazing sight!

• Golf in sight

© Evian Championship

Many events will allow the public to discover and practice golf with, for some, lots at stake.

In the The Evian Championship area, several experiences are combined:

• Golfzon, the latest generation golf simulator, invites spectators to try the hole-in-one on the virtualized No. 16 of the Evian Championship course,
• Digi-Sports proposes to extinguish the greatest number of luminous targets by means of golf balls,
• On a 10-meter putting green, a test may be enough to take in a long putt.

On its stand, the Haribo Kids Cup, a competition for children under 12, puts everyone on the golf course with:

• a graphic mini-golf which competes on the volumes created for the 25 years of the tournament,
• Agility Golf modules dedicated to golf for all.
• Front row seats with the evian resort

La Terrasse by Evian Resort invites spectators to take to the skies and experience the Major in the best conditions, at the heart of the game. With breathtaking views of the lake and the mountains, in a totally "Evian Resort" atmosphere, in the spirit of the Hôtel Ermitage **** on one side, Hôtel Royal ***** Palace on the other and Academy Leadbetter in the middle.

Many other services are offered in this pass (lunch in a lodge and open bar, followed by the competition commented by a pro, welcome gift, parking and shuttle service), from € 145.

• Personalization in the mall

Ricoh installs a printer for textiles in the Mall which offers, during the Major, to personalize tote bags and t-shirts. Creators, ready, ready?

• Gourmet breaks

© Evian Championship

International tones for the gourmet breaks of the Evian Championship through the catering points, foodtrucks, dim sum bar and other welcome ice cream parlors for the return to summer. The most motivated will surely opt for the Smoocyclette. The concept: pedal to activate a blender and then enjoy delicious fruit juice.

• One night on the middle finger

Exclusive, a big competition in partnership with Nostalgie Léman allows the lucky winner listener to spend a night on the course, during the Evian Championship in Flying Nest, the ephemeral accommodation concept of AccorHôtel.

Golf in town

The Evian Championship experience continues in town with the installation of an entertainment village during Major Week. In The Evian Championship area, you can see life in pink with the logoed deckchairs installed in front of the giant screen allowing you to follow the tournament live. A giant personalized deckchair will immortalize the experience.

In the FFGolf area, numerous activities allow you to discover and practice golf with putting greens dedicated to long putts and inflatable hitting cages.

Within the Evian Resort

© Evian Championship

The golf experience is reinforced at the Evian Resort and more particularly at the Hôtel Royal. After the installation in 2018 in a dedicated space of a Golfzon simulator, made available to its customers throughout the year, then the David Leadbetter suite dedicated to the famous coach, another suite will be personalized in the colors of the Major .

Customers will be immersed in the world of the Evian Championship: photos and items of champions, replica of the Trophy, wall of signed golf balls, putting mat for practice, a player's golf bag with her favorite club , magazines and TV channels Golf… Everything to see golf in pink!

Evian Championship - lifestyle

The Evian Championship brand, with its strong visual identity, seduces golf enthusiasts who await new collections every year. This year even more, with the new partnership with the iconic brand Ralph Lauren and the still very trendy collaboration with Izipizi.

Partnership and collaboration

Ralph Lauren, the official supplier of the major

New equimentier partner of the Evian Championship, Ralph Lauren dresses all the organizing teams of the Major. The famous polo player and his mount will of course be present during the event in the official tournament shops (Mall, pro-shop) with his brands Polo Ralph Lauren, RLX and Polo Golf x Justin Thomas. A Ralph Lauren x The Evian Championship collection will also be offered for sale. In the Mall located in the heart of the Spectator Village, a dedicated embroiderer will customize Ralph Lauren textile items on demand.

Izipizi X the Evian Championship, the collaboration of 25 years

On the occasion of the 25th anniversary of the Evian Championship, IZIPIZI presents an exclusive variation of its curvaceous #G model, in a limited edition! Dressed in a unique silver flash with the anniversary logo, this festive model with two-tone yellow and pink frames, celebrates the summer colors of the tournament which also celebrates its return in summer! A fun and colorful glasses to fully enjoy the sunny greens.

The Sun #G IZIPIZI X THE EVIAN CHAMPIONSHIP 25 YEARS model will be on sale for 50 euros, from July 25 (IZIPIZI pop-up store in the Evian Championship partner village, www.izipizi.com, Hôtel Royal Evian and pro-shop of the Evian Resort Golf Club).

The Sun #D IZIPIZI X THE EVIAN CHAMPIONSHIP model presented during the 2018 edition will be reissued to the delight of golf players. On sale for 50 euros from July 25 (IZIPIZI shops, at Bon Marché, www.izipizi.com, Golf Plus and www.golfplus.fr shops, Hôtel Royal Evian, Evian Resort Golf Club pro-shop and selection of golf courses in France)

Collector, the merchandising collection in tournament colors

© Evian Championship

The Evian Championship is launching the 2019 sportswear and accessories merchandising collection in the tournament colors, on sale today at the Evian Resort Golf Club pro-shop and during the event in the tournament shops. Focus on a preview selection.

1. Box of 20 tees70mm: € 8
2. Leather business card holder: 25 €
3. Box of 3 balls: € 13,50
4. Sunglasses #G Izipizi x The Evian Championship 25 years: 50 €
5. Pack of 5 ball markers: € 15
6. The Evian cap: 35 €
7. Putter cover keychain: 12 €
8. Cover: 25 €
9. Alignment strip cover: 25 €
10. Bag Tag: 13 €
11. Putter cover: € 13
12. Silk veil stole 140cm x 140cm: € 219

To know more : http://www.evianchampionship.com/fr/

to read another article on the Evian Championship :

Evian Championship 2019: the qualification tests revealed