At the traditional Gold Driver Awards ‚organized by the Association of Professional Women's Golf Tournaments (TOA), the Evian Championship was the most widely awarded.

Photo: DR

The international jury made up of Sports Marketing and Media experts gathered for the occasion, awarded 8 prizes (out of 14 categories) to the 5th Major. And in particular the Gold Driver Award 2014, "golden palm" which rewards the overall experience offered to Evian by the tournament but also the quality of its communication, its international media plan and its creativity.

Evian ChampionshipAmong all the female tournaments represented, the Evian Championship is the most awarded with: the Gold Driver Award, gold in 2 categories, silver in 4 categories and bronze in 1 category.

“It is a great source of pride for all the teams at the Evian Resort, the Organization and all our partners, and above all a fantastic encouragement in our ambition to make the Evian Championship a Single major. "
Jacques Bungert, Tournament director.

The list of prizes awarded to the Evian Championship

- Gold Driver Award 2014

- Gold : Overall Tournament Experience Website

- Silver : Internet Advertising, Newspaper / Magazine Advertisements, Pairings / Spectator Guides, Program

- Bronze: Marketing / Sales Materials / Press Kits

The Gold Driver Awards

TOAThe annual TOA Gold Driver Awards ceremony was created to recognize the marketing, media and business strategies of the Women's Golf Tournaments (LPGA) and their implementation.

During this ceremony, 13 specific prizes are awarded as well as a “gold palm”: the Gold Driver Award, which rewards the tournament that proposed the most successful and creative global campaign.

Learn more about the LPGA Tournament Owners Association (TOA)